Assistant Events Manager

Hybrid: New York 

The Assistant Events Manager plays a critical role in supporting the strategic execution of global marketing events. This individual will serve as a trusted partner to the Senior Events Manager and Business Unit Marketing Leaders, contributing to the development and delivery of high-impact experiences that elevate our brand and engage key audiences.

This role requires a strategic mindset, strong project management skills, and a passion for curating memorable experiences. The Assistant Events Manager will independently lead event workflows, manage logistics, and collaborate cross-functionally to ensure seamless execution across a variety of event formats including strategic partner co-hosted events, third-party sponsorships, executive dinners, and trade shows.

Strategic Event Planning and Execution

• Assist in and lead planning and execution of global events including conferences, trade shows, webinars, and executive engagements.
• Manage end-to-end logistics, including venue selection, vendor coordination, budget tracking, and on-site execution.
• Develop and maintain detailed project plans, timelines, and post-event reports.
• Ensure alignment with business objectives and brand standards across all event touchpoints.

Stakeholder Collaboration

• Partner closely with the Senior Events Manager and Business Unit Marketing Leaders to align event strategy with broader marketing goals.
• Collaborate with internal teams (Sales, Product, Customer Success) to define event objectives and ensure cross-functional support.
• Serve as a key point of contact for external partners, sponsors, and vendors.

Event Marketing Integration

• Support the development of integrated marketing campaigns to promote events and drive attendance.
• Coordinate with the marketing team to produce promotional assets including email campaigns, social media content, and event collateral.
• Track campaign performance and contribute insights to optimize future initiatives.

Process and Innovation

• Optimize workflows for strategic partner events and sponsorships.
• Identify opportunities to improve event processes, tools, and templates.
• Stay current on industry best practices, especially in trade show booth design and experiential marketing.

On-Site and Post-Event Management

• Oversee event registration, attendee communications, and on-site logistics.
• Troubleshoot issues in real time and ensure a high-quality experience for all participants.
• Lead post-event debriefs and contribute to performance analysis and reporting.

Skills and Qualifications

• Five to seven years of experience planning and executing corporate events, preferably in a global context.
• Proven ability to manage multiple projects independently and within cross-functional teams.
• Strategic thinker with a passion for detail and a commitment to excellence in execution.
• Experience with event management platforms such as Cvent and Asana.
• Familiarity with Salesforce and HubSpot is a plus.
• Strong communication and relationship-building skills.
• Knowledge of best practices in tradeshow booth design and experiential marketing.
• Ability to thrive in a fast-paced environment and adapt to changing priorities.

Salary Range: $85K-$90K plus